Because, given the global power of their brand, to even have their name on the logo is redundant. THAT is presence that can actually gain from the subtractive approach, and with the added emphasis of the girl pointing to her head, I can now use that in sync with my 'coffee' net (for those that haven't been willfully abusing the chance that I gave so many) and integrate this into all sorts of other cross-platform industry/government brand marketing blah, blah, blah you aren't aware of yet.
Starbucks unveils a new logo - Jan. 5, 2011
Thursday, January 6, 2011
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment